List messages
Welcome messages
The most valuable emails in terms of customer relationship marketing are often the administrative emails. Discover how to make the best of them.
Try these...
Prepare people for the confirmation email
Gives an example of a sign-up thank you page that does a good job of informing people about the soon-to-arrive subscription confirmation email.
Improve response rates
Describes various ways to improve the value to the business of automatic system-generated emails.
Goodwill messages
How to use non-promotional messages to generate more loyalty and goodwill toward your business.
Confirmation emails
After a discussion of permission, lists some good tips on what should go into sign-up confirmation requests.
Put Life into Sequential Emails
Article offers several tips to breathe life (and success) into autoresponders. Particularly useful for those list confirmation and welcome messages...
Three Things You Should Achieve with a Thank You Email
...based on the idea that recipients are in a receptive frame of mind for further marketing from you.