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Abandoned order recovery using email
The real meat to this case study is behind a payment barrier, but the free version does very clearly highlight how email marketing is much more than e-newsletters or weekly sales promotions.
The article describes how clever use of automated email messages to people who abandoned the order process produced 4000 more sales.
The real meat to this case study is behind a payment barrier, but the free version does very clearly highlight how email marketing is much more than e-newsletters or weekly sales promotions.
The article describes how clever use of automated email messages to people who abandoned the order process produced 4000 more sales.
Permalink | November 26, 2003 |
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