Latest posts | Feed | By Mark Brownlow on January 28, 2004
Cost of erroneously blocked permission e-mail will balloon to $419 Million in 2008
Press release from Jupiter Search, suggesting that...well, you can guess what they say from the link title above. Although the proportion of legitimate email falling victim to filters is set to drop, an increase in email marketing expenditure means the total cost of these false positives willl actually rise.
Press release from Jupiter Search, suggesting that...well, you can guess what they say from the link title above. Although the proportion of legitimate email falling victim to filters is set to drop, an increase in email marketing expenditure means the total cost of these false positives willl actually rise.
[This post brought to you by Campaigner Email Marketing]
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