Latest posts | Feed | By Mark Brownlow on January 19, 2004
Open Up a Can of Spam
Wired News collected comments from some of the major anti-spam vendors out there and found that the new Can-Spam Act has had no impact so far on the volume of spam. Again, there is the suggestion that a high profile prosecution and jail sentence will change the situation.
There's also the belief that the legislation might encourage more unsolicited, yet legal, mail from marketers. Which is the last thing email marketers need.
Wired News collected comments from some of the major anti-spam vendors out there and found that the new Can-Spam Act has had no impact so far on the volume of spam. Again, there is the suggestion that a high profile prosecution and jail sentence will change the situation.
There's also the belief that the legislation might encourage more unsolicited, yet legal, mail from marketers. Which is the last thing email marketers need.
[This post brought to you by Campaigner Email Marketing]
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