Latest posts | Feed | By Mark Brownlow on January 30, 2004

Protecting Yourself Against CAN-SPAM
Mike Adams of Arial Software (an email marketing vendor) wrote this online guide, adding his voice, recommendations and interpretation to the comments already out there. He's fairly upbeat about the prospects for permission-based marketers, suggesting that by their very nature they're unlikely to attract the attention of the FTC, especially when there are bigger fish to fry.

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