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Targeted Email Newsletters Show Continued Strength
Jakob Nielsen offers some insight into what works with email newsletters, as a taster for his team's report on the subject. Perhaps the biggest news is that he's effectively reversed his pessimistic appraisal of the e-newsletter future from 2 years back. He's definitely on the bandwagon now. And it's good to have him on board.
Jakob Nielsen offers some insight into what works with email newsletters, as a taster for his team's report on the subject. Perhaps the biggest news is that he's effectively reversed his pessimistic appraisal of the e-newsletter future from 2 years back. He's definitely on the bandwagon now. And it's good to have him on board.
Permalink | February 17, 2004 |
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