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Seth Godin's little note
He brought us permission marketing and now he's shaking his head sadly at what people did with the concept. This short blog note from Seth Godin kind of gets at the core of what went wrong with email marketing. But is he too pessimistic?
He brought us permission marketing and now he's shaking his head sadly at what people did with the concept. This short blog note from Seth Godin kind of gets at the core of what went wrong with email marketing. But is he too pessimistic?
Permalink | May 31, 2004 |
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