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(Case study) The Little E-Mail Marketing Budget That Could
Jeanne Jennings describes a small business's email marketing program that generates $13 for every $1 they spend. As well as describing the basic approach taken by the company, the article ends with a collection of fundamental tips that Dakin Farm has applied to get this kind of success.

[This post brought to you by Campaigner Email Marketing]
Permalink | June 20, 2005 | 0 comment(s) - add yours!
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