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Half of Businesses Fail Email Test
Email marketing isn't limited to your outgoing campaigns and newsletters. This survey reveals just how much businesses are losing out because of poor customer service by email. For example, 51% of the companies tested failed to respond to an email expressing a clear high-value purchase intention. Ouch.
Email marketing isn't limited to your outgoing campaigns and newsletters. This survey reveals just how much businesses are losing out because of poor customer service by email. For example, 51% of the companies tested failed to respond to an email expressing a clear high-value purchase intention. Ouch.
Permalink | June 09, 2005 |
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