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(List mgmt) Three Double-Checks *Before* You Decide to Switch Email Service Providers
Anne Holland, publisher of MarketingSherpa, offers up a little informal advice on whether poor delivery rates mean you should switch your service provider.

In essence, she suggests looking for problems with your content, coding and sender IP address first, and then consider whether your delivery service is responsible.

[This post brought to you by Campaigner Email Marketing]
Permalink | June 20, 2005 | 0 comment(s) - add yours!
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