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The Return on Relevancy: Are You Missing Out?
...and from the same event -- hosted by vendor Silverpop -- a review of what David Daniels of JupiterResearch has to say about the characteristics of a nop notch email marketing effort. And he outlines three different types of campaigns that satisfy consumer need for relevancy. They should get you thinking, if you're not going down that route already.

Permalink | June 07, 2005 | 0 comment(s)
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