Latest posts | Feed | By Mark Brownlow on August 18, 2005
(Deliverability) How to Find an E-Mail Service Provider
Brian Quinton talks with Pivotal Veracity's Deirdre Bird, who reveals detailed criteria for choosing an email service provider based on their ability to ensure the best delivery rates for your emails.
It's pretty strict stuff - I'm not sure that very many ESPs would satisfy all the requirements.
As well as stating what you look for, Bird also explains the whys and wherefores of the selection criteria. So the article has a strong educational value in its own right.
Not to mention it will fray a few nerves at your service provider when you wave the article in their face.
Brian Quinton talks with Pivotal Veracity's Deirdre Bird, who reveals detailed criteria for choosing an email service provider based on their ability to ensure the best delivery rates for your emails.
It's pretty strict stuff - I'm not sure that very many ESPs would satisfy all the requirements.
As well as stating what you look for, Bird also explains the whys and wherefores of the selection criteria. So the article has a strong educational value in its own right.
Not to mention it will fray a few nerves at your service provider when you wave the article in their face.
[This post brought to you by Campaigner Email Marketing]
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