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(List mgmt) Can You Pass an E-Mail Reputation Audit?
The A word is always guaranteed to send a chill up your spine. Kirill Popov and Loren McDonald describe some of the reputation services you can now use to get a seal of approval (assuming you pass the audit) on your email practices.

A seal that can get you whitelisted at various ISPs and other guardians of people's email addresses.

They also suggest their own collection of questions about your email marketing practices. And your answers will tell you an awful lot about where you need to improve.

Permalink | September 01, 2005 | 0 comment(s)
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