Latest posts | Feed | By Mark Brownlow on September 28, 2005
(RSS) Learning to Love RSS
Nothing fantastically new there, but the article makes the key point about the potential of RSS; the fact that your average consumer doesn't understand what RSS feeds are or how they work is irrelevant.
The key is coming up with tools, web services and desktop software (as happened with email) that makes it easy and intuitive to benefit from them.
So the big RSS push comes when the new browser versions and new operating systems have RSS capabilities built in.
Nothing fantastically new there, but the article makes the key point about the potential of RSS; the fact that your average consumer doesn't understand what RSS feeds are or how they work is irrelevant.
The key is coming up with tools, web services and desktop software (as happened with email) that makes it easy and intuitive to benefit from them.
So the big RSS push comes when the new browser versions and new operating systems have RSS capabilities built in.
[This post brought to you by Campaigner Email Marketing]
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