How to Craft Effective E-Mail
Latest posts | Feed | By Mark Brownlow
Shelley Lanman and Heather Mansfield provide a series of tips on what should (and should not) go in your subject lines, body copy, email design and footer. Not too detailed, but a handy reminder.
The article is part of the DMNews Essential Guide to Email Marketing and you'll hear more from that as the week progresses.
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