Latest posts | Feed | By Mark Brownlow on October 26, 2005

(State of industry) The View From The DMA Floor
David Baker reports from the DMA's big annual bash with some thoughts on the changing nature of the email marketing industry, both in terms of people selling related services and those using it to market their own services and products.

He's upbeat, and reading between the lines there's the suggestion that email marketing may finally be entering the mainstream.

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