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(Copywriting) EMail Goes From Beast to Beauty
An interesting "before and after" look at an internal company memo distributed via email.
It's not a marketing email, but many of the problems identified with regard to style and layout etc. are common to commercial campaigns, too. So the proposed solutions ought to resonate with copywriters as well.
An interesting "before and after" look at an internal company memo distributed via email.
It's not a marketing email, but many of the problems identified with regard to style and layout etc. are common to commercial campaigns, too. So the proposed solutions ought to resonate with copywriters as well.
Permalink | December 13, 2005 |
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