(Tactics / list mgmt) 5 Challenges for 2006

Latest posts | Feed | By Mark Brownlow

Rather than go the conventional "prediction" or "review" route at the change of the year, vendor SubscriberMail instead offer a few challenges to catalyse your efforts over the next 12 months.

They cover testing, list hygiene, subscription practices, attitudes and strategic review processes.

It's always helpful to take a step back and reevaluate what you're doing, why you're doing it, how you're doing it and where you're going.

It's also worth noting how they take a conventional, quasi-obligatory type of email content (the "end of year" review/prediction article) and give it a little twist so they stand out more from the other articles of this nature currently floating around.

A concept we can all apply to our own endeavors.

Permalink | January 13, 2006 | 0 comment(s)
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