(Deliverability) Getting email through to AOL

Latest posts | Feed | By Mark Brownlow

With all the misinformation and misinterpretation floating around with regard to AOL and email, nice to see this fine article from Kirill Popov and Loren McDonald.

First of all they walk you through the numbers you need to dig out and evaluate when deciding on the worth of certification. So you can decide whether paying for Goodmail certification for emails sent to AOL addresses is justified or not.

Then they offer a lengthy checklist of others things you can do to boost your deliverability and response rates at AOL, even without paying for certification.

Permalink | March 02, 2006 | 0 comment(s)
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