(Viral marketing) Special report
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MarketingSherpa reveal their take on the state of viral marketing in 2006, based on a survey of marketers and discussions with experts.
The article has a bunch of stats on the media (including email) used in B2B and B2C viral campaigns, objectives, measures of success and similar. Plus some tips on how best to approach the whole idea.
The article has a bunch of stats on the media (including email) used in B2B and B2C viral campaigns, objectives, measures of success and similar. Plus some tips on how best to approach the whole idea.
Permalink | March 29, 2006 |
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