(Deliverability) Higher Email Delivery Rates

Latest posts | Feed | By Mark Brownlow

Nice article from George Bilbrey, outlining various steps you can take to ensure a clean reputation as a sender of email, thus avoiding the delivery penalties applied to those with mud sticking to their email marketing efforts.

His advice covers preventing spam complaints, analysis of those complaints you do get, bounce prevention, authentication, blacklists and spam traps, and testing your emails before you send them out.

Permalink | April 06, 2006 | 0 comment(s)
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