(Design) Some more tips
Latest posts | Feed | By Mark Brownlow on April 24, 2006
This time from vendor Bronto via an article by Karen Gedney in ClickZ.
The collection of quick tips covers such aspects as coding, design technologies and testing.
It's nice to see issues like design and copywriting start to get more attention. We do tend to get bogged down in deliverability issues.
But it's probably easier to double your response through better copy and design than through improved deliverability. And the two are related anyway: there are design and copy elements that help trigger anti-spam filters.
The collection of quick tips covers such aspects as coding, design technologies and testing.
It's nice to see issues like design and copywriting start to get more attention. We do tend to get bogged down in deliverability issues.
But it's probably easier to double your response through better copy and design than through improved deliverability. And the two are related anyway: there are design and copy elements that help trigger anti-spam filters.
[This post brought to you by Campaigner Email Marketing]
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