Five tips for better subject lines
Latest posts | Feed | By Mark Brownlow
Nick Usborne is a wise fellow who's been writing online copy for longer than pretty well any of us. Here he offers some broad advice on how to improve the subject lines in your email campaigns.
Since the "right" subject line depends on a lot of other factors, few articles on the subject can go into any depth. Which reinforces the need to explore the alternatives for yourself by testing, as Nick himself advises.
Since the "right" subject line depends on a lot of other factors, few articles on the subject can go into any depth. Which reinforces the need to explore the alternatives for yourself by testing, as Nick himself advises.
Permalink | May 15, 2006 |
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