Getting more from your landing pages

Latest posts | Feed | By Mark Brownlow

For many promotional emails, getting the click is only half the battle. Then it becomes a matter or turning the click into an action at your website.

The folk at MarketingExperiments.com just released a collection of new test results and insights into what elements of a landing page can help or hinder conversions.

There's a lot of material to work through, but their advice tends to be rooted in practical experience rather than speculation: so it's worth the read.

Permalink | May 25, 2006 | 0 comment(s)
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