Getting more from your landing pages
Latest posts | Feed | By Mark Brownlow on May 25, 2006
For many promotional emails, getting the click is only half the battle. Then it becomes a matter or turning the click into an action at your website.
The folk at MarketingExperiments.com just released a collection of new test results and insights into what elements of a landing page can help or hinder conversions.
There's a lot of material to work through, but their advice tends to be rooted in practical experience rather than speculation: so it's worth the read.
The folk at MarketingExperiments.com just released a collection of new test results and insights into what elements of a landing page can help or hinder conversions.
There's a lot of material to work through, but their advice tends to be rooted in practical experience rather than speculation: so it's worth the read.
[This post brought to you by Campaigner Email Marketing]
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