How to handle negative feedback
Latest posts | Feed | By Mark Brownlow on May 19, 2006
As an addendum to my recent interview on e-newsletters with Michael Katz, I was fascinated by his most recent article on how to respond to negative feedback.
I strongly suspect you haven't thought about this in quite the way Michael suggests. His advice is a pointed reminder that pleasing all the people all the time is neither possible nor desirable, at least from a newsletter/marketing perspective.
I strongly suspect you haven't thought about this in quite the way Michael suggests. His advice is a pointed reminder that pleasing all the people all the time is neither possible nor desirable, at least from a newsletter/marketing perspective.
[This post brought to you by Campaigner Email Marketing]
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