Increasing Open Rates
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For those in a hurry and looking for quick tips, here are a few brief suggestions from Brandon Milford on how to boost open rates through judicious use of the "from" line, "subject" line and timing of your mailout.
The subject line advice is nearly opposite to that recommended in the article I posted about yesterday.
Which just goes to show how important it is to test and think for yourself.
The subject line advice is nearly opposite to that recommended in the article I posted about yesterday.
Which just goes to show how important it is to test and think for yourself.
[This post brought to you by Campaigner Email Marketing]
Permalink | May 23, 2006 | 0 comment(s) - add yours!
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Permalink | May 23, 2006 | 0 comment(s) - add yours!
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