The sins of email design

Latest posts | Feed | By Mark Brownlow on May 30, 2006

Melinda Krueger has a nice summary of four general mistakes email marketers make when designing emails.

This is not so much about the nitty gritty of font sizes and headline text. No, it's about attitudes and approaches, and how these can harm your success.

So read her wise words to learn about the consequences of envy, gluttony, pride and sloth.

P.S. We might want to stay clear of lust for that matter. Though I think the spammers have that one pretty well covered.

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