Management and email marketing: an interview with Simms Jenkins

Latest posts | Feed | By Mark Brownlow on June 06, 2006

BrightWave Marketing's founder Simms Jenkins has a lot of wise things to say about priorities, processes and personnel in this second of my occasional series of interviews with email marketing folk.

His advice is especially useful if you're immersed in email production deadlines and need to take a step back to move your campaigns forward. Plenty of useful thoughts in there, however big or small your company may be.

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