Email and branding

Latest posts | Feed | | By Mark Brownlow

In the A to Z of email marketing, B is for bullet-points, blocking, blacklists and branding. The latter is the subject of this short article from Tricia Robinson.

She suggests a few approaches and tactics to improve the effect your emails have on the recipient's perception of your brand.

Apropos of nothing, the current ad on that page has a picture of the human digestive system, which apparently includes the lungs.

[This post brought to you by Campaigner Email Marketing]
Permalink | July 28, 2006 | 0 comment(s) - add yours!
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