ESP Selection Tips
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If you're considering finding another service to take care of hosting your email list and sending out your emails, then Melinda Krueger has some tips for you.
It's not a checklist as such (it's an article, not a book). But there are a few ideas on how to approach things from an organisational viewpoint. And she has some pointers on stuff to watch for above and beyond your defined set of current service feature needs.
If you are looking for a book, try this report from MarketingSherpa.
It's not a checklist as such (it's an article, not a book). But there are a few ideas on how to approach things from an organisational viewpoint. And she has some pointers on stuff to watch for above and beyond your defined set of current service feature needs.
If you are looking for a book, try this report from MarketingSherpa.
[This post brought to you by Campaigner Email Marketing]
Permalink | July 25, 2006 | 0 comment(s) - add yours!
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Permalink | July 25, 2006 | 0 comment(s) - add yours!
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