Poor practice with unsubscribes

Latest posts | Feed | By Mark Brownlow

OK, this is a power user, but one IT consultant and writer expresses his exasperation with the inability of many lists to offer a workable unsubscribe mechanism.

If you're doing any of the things he complains about, it's time to take a fresh look at your email system. Making it difficult for people to get off a list simply means your database is carrying a bunch of unresponsive individuals who are more than likely to report you as spam.

Permalink | July 07, 2006 | 0 comment(s)
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