B2B email marketing and co-registrations

Latest posts | Feed | By Mark Brownlow on August 23, 2006

Data coming out of MarketingSherpa's Business Technology Marketing Benchmark Guide suggests co-registration is a popular way for B2B marketers to get sign-ups to their email lists.

Sherpa's Anne Holland goes with the flow and outlines a number of different types of co-registration techniques and address sources. She also has some practical tips about how to go about the co-reg process.

Sign-up for the Email Marketing Reports NEWSLETTER
Twice a month, free, packed with email marketing advice and all the posts from this blog.
Email:      First Name:     
    More info and sample

0 Comments:

Post a Comment