How many people should get your email?

Latest posts | Feed | By Mark Brownlow

According to Morgan Stewart, the answer is one. But he's not being facetious. He's merely emphasising the importance of targeting.

Tucked away in this short article in praise of segmentation and such like are a few admirably simple little tips on how to think about slicing and dicing your list appropriately.

Permalink | August 04, 2006 | 0 comment(s)
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