Outsourcing and email deliverability
Latest posts | Feed | | By Mark Brownlow
You might be forgiven a wry smile when I tell you that this article examining the choice between managing email delivery in-house or outsourcing was written by an email service provider. No prizes for guessing which option sounds best.
But it would be wrong to assume the advice isn't useful. On the contrary, Spencer Kollas has, for example, a list of 14 excellent deliverability-oriented questions to ask of a potential service.
And, frankly, in these complex days, it's hard to find an argument justifying doing it yourself.
But it would be wrong to assume the advice isn't useful. On the contrary, Spencer Kollas has, for example, a list of 14 excellent deliverability-oriented questions to ask of a potential service.
And, frankly, in these complex days, it's hard to find an argument justifying doing it yourself.
[This post brought to you by Campaigner Email Marketing]
Permalink | August 29, 2006 | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | biweekly email | via Twitter
Permalink | August 29, 2006 | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | biweekly email | via Twitter
Sign-up for the Email Marketing Reports NEWSLETTER
Twice a month, free, packed with email marketing advice and all the posts from this blog.
Twice a month, free, packed with email marketing advice and all the posts from this blog.
0 Comments:
