High-volume copywriting
Latest posts | Feed | | By Mark Brownlow
Karen Gedney raises a common B2B copywriting problem: if you're sending out a sequenced campaign with half a dozen emails in it, how do you keep the content fresh, interesting and effective throughout the series?
Fortunately, Karen comes up with a slew of suggestions for mastering this issue, covering planning, voice, mixing approaches, dealing with writer's block, building a resource library and more.
Fortunately, Karen comes up with a slew of suggestions for mastering this issue, covering planning, voice, mixing approaches, dealing with writer's block, building a resource library and more.
[This post brought to you by Campaigner Email Marketing]
Permalink | October 19, 2006 | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | biweekly email | via Twitter
Permalink | October 19, 2006 | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | biweekly email | via Twitter
Sign-up for the Email Marketing Reports NEWSLETTER
Twice a month, free, packed with email marketing advice and all the posts from this blog.
Twice a month, free, packed with email marketing advice and all the posts from this blog.
0 Comments:
