And more holiday advice

Latest posts | Feed | By Mark Brownlow on November 27, 2006

There is such a thing as too much good advice. But assuming you're not tired of reading about email marketing for the holiday season, then pop along to this article by Spencer Kollas.

Like many of the "holiday tactics" articles, much of the advice is valid all year round. He has, for example, tips on using deliverability services to ensure your emails end up where you want them to.

He also has another ten suggestions on how you can tighten operations to squeeze the maximum out of the gift-giving opportunity. These suggestions are of a more general nature, rather than specific how-tos. But they ought to set a few bells ringing. Yuletide bells, naturally.

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