More resolutions for next year
Latest posts | Feed | By Mark Brownlow on December 22, 2006
Eamon O Neill's version of the "things to think about next year" article is more detailed than most. He highlights five areas for you to focus on: data integration, refining your engagement strategy, segmenting based on behavior, testing, and exploiting the complementary benefits of RSS.
Perhaps the best resolution anyone can have (and I'm thinking of me in particular) is to somehow find the time to step back and review things in a calm and collected way. Drop out of the daily grind and simply ask the question, "How can I make my emails more relevant and engaging?"
I reckon everything else will follow from that.
More on strategy | Tags: email marketing strategy
Perhaps the best resolution anyone can have (and I'm thinking of me in particular) is to somehow find the time to step back and review things in a calm and collected way. Drop out of the daily grind and simply ask the question, "How can I make my emails more relevant and engaging?"
I reckon everything else will follow from that.
More on strategy | Tags: email marketing strategy
[This post brought to you by Campaigner Email Marketing]
Permalink | Add to del.icio.us | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | as a biweekly newsletter
Permalink | Add to del.icio.us | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | as a biweekly newsletter
Sign-up for the Email Marketing Reports NEWSLETTER
Twice a month, free, packed with email marketing advice and all the posts from this blog.
Twice a month, free, packed with email marketing advice and all the posts from this blog.
0 Comments:
