More resolutions for next year
Latest posts | Feed | By Mark Brownlow
Eamon O Neill's version of the "things to think about next year" article is more detailed than most. He highlights five areas for you to focus on: data integration, refining your engagement strategy, segmenting based on behavior, testing, and exploiting the complementary benefits of RSS.
Perhaps the best resolution anyone can have (and I'm thinking of me in particular) is to somehow find the time to step back and review things in a calm and collected way. Drop out of the daily grind and simply ask the question, "How can I make my emails more relevant and engaging?"
I reckon everything else will follow from that.
More on strategy | Tags: email marketing strategy
Perhaps the best resolution anyone can have (and I'm thinking of me in particular) is to somehow find the time to step back and review things in a calm and collected way. Drop out of the daily grind and simply ask the question, "How can I make my emails more relevant and engaging?"
I reckon everything else will follow from that.
More on strategy | Tags: email marketing strategy
Permalink | December 22, 2006 |
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