Newsletters to send to yourself?
Latest posts | Feed | By Mark Brownlow
That rather cryptic title reflects the idea of using enewsletters internally to communicate with employees. It's the subject of this article from Denise Cox of Newsweaver.
Denise outlines the benefits of using newsletters in this way and then has six ideas for the kind of content you can put in these internal messages.
As we all get locked into the "newsletters-for-customer-retention" mentality, it's good to step back and think about other ways we can apply the concept to help the overall business.
Since I'm a one-man outfit, I shall be sending myself an email with the latest company rule: the number of used tea mugs on my desk may not exceed the number remaining in the kitchen.
More on email newsletters | Tags: email marketing, email newsletters, internal marketing
Denise outlines the benefits of using newsletters in this way and then has six ideas for the kind of content you can put in these internal messages.
As we all get locked into the "newsletters-for-customer-retention" mentality, it's good to step back and think about other ways we can apply the concept to help the overall business.
Since I'm a one-man outfit, I shall be sending myself an email with the latest company rule: the number of used tea mugs on my desk may not exceed the number remaining in the kitchen.
More on email newsletters | Tags: email marketing, email newsletters, internal marketing
Permalink | December 14, 2006 |
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