When not to send B2B email
Latest posts | Feed | By Mark Brownlow
No, not the usual debate about which day to send, but advice on which days of the year to avoid when targeting a business audience.
List broker Lisa Bowen identifies some days when any B2B email is likely to bomb. And has advice on how you might work out other times of the year when your particularly audience is probably unreceptive to incoming marketing messages.
She also links to her 2007 calendar, with all the "bad email" days filled out for you. Nice.
More on timing | Tags: b2b email marketing
List broker Lisa Bowen identifies some days when any B2B email is likely to bomb. And has advice on how you might work out other times of the year when your particularly audience is probably unreceptive to incoming marketing messages.
She also links to her 2007 calendar, with all the "bad email" days filled out for you. Nice.
More on timing | Tags: b2b email marketing
Permalink | December 20, 2006 |
0 comment(s)
Get posts like this: as an RSS feed | biweekly email | via Twitter
Get posts like this: as an RSS feed | biweekly email | via Twitter
0 Comments:
Comments closed for this post
