Build an email series

Latest posts | Feed | By Mark Brownlow on January 31, 2007

The Email Experience Council's Chad White reports on a couple of series of emails sent out over the 2006 holiday period by retailers.

These are staggered emails that share a common thread or theme. Chad describes the approaches taken, lists the subject lines and provides illustrative screenshots.

Perhaps the concept sparks a few ideas for your own efforts?

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