Where to start when improving deliverability
Latest posts | Feed | By Mark Brownlow
I'm afraid the D word isn't going away anytime soon. Deliverability may not be the pressing issue it used to be, but getting your emails to their intended destination is still an issue.
In his first column this year, Stefan Pollard reviews seven areas you can work on to edge your delivery rate ever closer to 100%.
These include permission issues, message content, report analysis, relationships with the guardians of people's email, dealing with complaints, keeping your list clean and authentication.
More on deliverability | Tags: email marketing, email deliverability
In his first column this year, Stefan Pollard reviews seven areas you can work on to edge your delivery rate ever closer to 100%.
These include permission issues, message content, report analysis, relationships with the guardians of people's email, dealing with complaints, keeping your list clean and authentication.
More on deliverability | Tags: email marketing, email deliverability
Permalink | January 04, 2007 |
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