Insights on Hotmail and Windows Live Hotmail
Latest posts | Feed | By Mark Brownlow on April 25, 2007
Ken Magill's been listening closely to Microsoft and collated a few tidbits of information of interest to email marketers. In this article he describes how the company is limiting the delivery of emails that come from new sender IP addresses. At least until they get a handle on the reputation of that new sender.
And in this article, he describes how the new and improved unsubscribe button works. That's the button that can display automatically in Windows Hotmail Live instead of the "report spam" alternative. But it only displays if you have your emails set up right. Ken has the details.
Definitely worth investigation, since letting people unsubscribe is obviously a less painful alternative to a spam complaint.
More on Hotmail | Tags: email marketing, hotmail, windows live hotmail, unsubscribe button
And in this article, he describes how the new and improved unsubscribe button works. That's the button that can display automatically in Windows Hotmail Live instead of the "report spam" alternative. But it only displays if you have your emails set up right. Ken has the details.
Definitely worth investigation, since letting people unsubscribe is obviously a less painful alternative to a spam complaint.
More on Hotmail | Tags: email marketing, hotmail, windows live hotmail, unsubscribe button
[This post brought to you by Campaigner Email Marketing]
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