How to convince the boss about email

Latest posts | Feed | By Mark Brownlow

Over at iMedia Connection, Simms Jenkins encourages email marketers to be proud and loud about their work, offering up evidence of email's success as a marketing vehicle. And pointing you to some excellent resources so you can do even better in future. (Disclaimer: you're reading one of them.)

If you need more hard evidence to wave in front of sceptical superiors, bank managers, ATMs, wives, husbands or others unwilling to loosen the purse strings for your email marketing efforts, then read Why do email marketing?

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Permalink | May 14, 2007 | 0 comment(s)
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