New edition of Email Marketing Guide
Latest posts | Feed | By Mark Brownlow
MailChimp's free 50-page introduction to email marketing got a revamp just recently. The new edition includes some fresh material on webmail issues, email "firewalls" and gateways, and the intriguingly titled "Royal Screwups To Avoid."
Author Ben Chestnut tells me the new material reflects changing needs. For example, he suggests webmail interfaces are causing more display ulcers than headline-grabbing desktop software like Outlook 2007.
For other vendors offering reliable, unsalesy (is that a word?) information for marketers, try the top 21 email marketing resources post.
More on email advertising basics | Tags: email marketing, mailchimp
Author Ben Chestnut tells me the new material reflects changing needs. For example, he suggests webmail interfaces are causing more display ulcers than headline-grabbing desktop software like Outlook 2007.
For other vendors offering reliable, unsalesy (is that a word?) information for marketers, try the top 21 email marketing resources post.
More on email advertising basics | Tags: email marketing, mailchimp
Permalink | May 24, 2007 |
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