Useful reading on strategy

Those following Jeanne Jennings' detailed series of articles on email marketing strategy can now read Part 5. The latest topics covered are your email template and quantitative goals.

And if you enjoy reading the thoughts and advice of some of the top agencies and services involved in email marketing, then keep an eye on a new blog launched by the Email Experience Council.

Some well-known names among the bloggers there, so "The voice of email" looks set to be a strong addition to the growing email marketing blog roster (about 60 of them lurk in my RSS reader.)

More on strategy and blogs | Tags: email marketing, marketing blogs, email marketing strategy

Permalink | May 07, 2007 | 0 comment(s)
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