Two deliverability tactics

Karen J. Bannan gets a couple of experts to suggest two more ways to ensure you avoid any nasty blacklists.

The first concerns limiting your delivery speed (emails per unit time) to a level that respects the limits defined by ISPs and specific corporate address domains.

She outlines what some of those limits are and how you might manage your list delivery appropriately.

The second concerns monitoring that delivery process so you can jump in and correct things if there are too many bad addresses at any particular ISP/domain.

The latter advice seems fine as a cure for a symptom, but a cure for the underlying cause would seem better in the long-run: which means keeping your list free of bad addresses.

More on blacklists | Tags: email deliverability, blacklists

Permalink | June 22, 2007 | 0 comment(s)
Get posts like this: as an RSS feed | biweekly email | via Twitter

0 Comments:

Comments closed for this post