The real difference between permission-based and unsolicited email

Latest posts | Feed | | By Mark Brownlow

I'm at a tradeshow all week, so the resultant lack of oxygen means no/few blog posts. Today I met my first live spammer. Which prompted me just to quickly highlight this news tidbit:

Response One surveyed over 1000 UK consumers and asked them about the types of advertising that were most effective in inspiring them to visit websites and make purchases.

Most effective?

Customer emails.

Least effective?

Unsolicited mobile text and unsolicited emails.

No further questions...

(For the full details see the R1 in the Press link for 24th April here.)

[This post brought to you by Campaigner Email Marketing]
Permalink | April 30, 2008 | 0 comment(s) - add yours!
Get posts like this: as an RSS feed | biweekly email | via Twitter
Sign-up for the Email Marketing Reports NEWSLETTER
Twice a month, free, packed with email marketing advice and all the posts from this blog.
Email:      First Name:     
    More info and sample

0 Comments:

Post a Comment