Email certification: the options
Latest posts | Feed | By Mark Brownlow on July 03, 2008
Continuing our look at email certification and accreditation, time to give some free PR to the more popular services involved.I've outlined the main accreditation features, benefits and reach of the three biggies in the market, and invited each to submit their own comments on what makes them stand out.
So take a look at Return Path's Sender Score Certified, the Habeas SafeList and Goodmail System's CertifiedEmail.
Another option is SuretyMail, which operates under the radar of the email marketing media, but has strong relationships with ISPs and well-known anti-spam technology providers (like SpamAssassin and Postini).
Anne Mitchell discusses the SuretyMail model and why you've probably never heard of them before in this exclusive interview.
Still to come in this mini-series: what role will certification play in the future?
Tags: email certification, email accreditation, suretymail, goodmail, habeas, sender score certified, anne mitchell
[This post brought to you by Campaigner Email Marketing]
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