Oh happy day

Latest posts | Feed | By Mark Brownlow on July 30, 2008

Many strive for glory. The mountain conquered. The battle won. The race decided.

My goal is smaller. To wake up one day, switch on the PC and see no spam.

I switched on my PC this morning, checked my oldest email account: no spam. So I checked the junk folder and it was...empty.

Imagine.

J.D wrote in a comment on why your open rates improved:

You forgot one of the most important, yet most overlooked reasons:
less overall spam in the inbox that day

Which is one of the many reasons why it will always be in the best interests of email marketers and the associated industry to support any venture, project, action, law or technology that makes life harder for spammers.

Even if it raises the standards required of permission-based emailers. There is much more to gain than to lose.

[This post brought to you by Campaigner Email Marketing]
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