Call to what?
Latest posts | Feed | By Mark Brownlow
This one covers the call to action or CTA. What does it mean? What does a CTA look like? Why is it important? Where can you find more advice on the topic*?
So, um, CLICK HERE to learn more. (Or should that be "continue reading" or "Get it now, you've not a moment to lose!")
*Suggestions always welcome.
Tags: email marketing, call to action, CTA
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